This Goose is Cooked Pitch

Author: Richard Media November 24, 2008

We’re not sure if we’re outing this person or giving them a Presidential pardon like they do for one lucky Thanksgiving turkey. But when someone asked the Bad Pitch Blog to review a children’s book, we weren’t sure if we should laugh or cry.Hello. I’d …

Hope: Universal Motivator

Author: admin Messaging trendSpotting November 5, 2008

Understanding motivation is key in affecting the news, public opinion and, ultimately, change. Often it is important to reflect on precisely what motivates us. This is just what I did over the past month. Having recently graduated from college, I fulfilled my dream of becoming a New York PR pro. I performed day-to-day tasks efficiently […]

And They Say Reporters Don’t Care…

Author: Richard Media

The NY Times’ Saul Hansell dropped us a line about bad pitches recently. Of course we had to share:—-My biggest problem with pitches is that at least half the ones I get, I can’t understand what the company does or what the pitch is about. Often, t…

How This All Got Started*

Author: Richard Media November 3, 2008

We were cleaning out the archives and found our back story –- how the Bad Pitch blog was born.Cue squiggly lines and narrator’s voice…—-The seeds for the Bad Pitch Blog were planted in 1995 when the book “Toxic Sludge is Good for You,” used…